Keren Hart, LTD, a vital, trending, and ever-changing member
of the wholesale fashion industry which has its roots in small town America in
Herrin, Illinois.

When M.P. Zwick came to town and sold items house-to-house
in the early 20th century, the fabric of what was to become a successful
walk into the merchants’ world came into play. Leon Zwick, son of M.P. and
Lizzie Zwick, born in 1905, opened Zwick’s Ladies Store in Herrin. It would
become a tremendous success and serve as an anchor for the many dress shops for
men and women that decorated the streets of the city from the early 1900’s
until the 1990s.

Leon’s son, Malcolm Zwick would step into the business and
open Concept Two, both in Herrin and at University Mall in Carbondale.

Malcolm and his brother-in-law, Jim Storch, husband of
Marilyn, branched from the retail stores into the wholesale clothing company,
Keren Hart, in the 1980’s. Malcolm remains President with oversight and
consulting services. Jim, who is retired from the business, remains an Emeritus
Officer. Keren Hart, LTD. is named after the daughter of Malcolm and Carol
Zwick.

The business is located in a warehouse building on the east
side of town owned by the City of Herrin. The current management of Keren Hart,
sales representatives, and international vendors co-design merchandise.

The fourth generation is now making their mark with quality
production and smart clothing choices for women. Current partners include
Burton Zwick, Chief Operating Officer, and Vice President; Matt Falmier, Chief
Logistics Officer, and Secretary; and Adrienne Storch, Production and Technical
Administrator. While Keren Hart’s distributional warehouse is located in
Herrin, sales representatives market the product throughout the U.S. The
merchandise can be found in women’s clothing stores, catalogues throughout the
country and even Cracker Barrel Restaurants.

From the inception of the first Zwick store to the current
success of Keren Hart, the owners commend their dedicated employees from the
early retail days to the present. They give thanks to all who make it happen.

Keren Hart was honored at the Herrin Mayor’s HerrinFesta
Italiana Honoree Banquet, Tuesday, May 21, 2024, at the Herrin Civic Center and
lead the Grand Festa Parade with the other Honorees May 25.

Mayor Steve Frattini says “The Success of Keren Hart is a
blue ribbon for our town. Their hard work, their complete dedication to
economic growth and their involvement means Keren Hart, LTD will continue an
enterprising and successful run deep in southern Illinois. We are honored to
have them working in our community and the rich business history they bring to
the table.”

The Keren Hart Brand

Keren Hart designs classic, stylish and high-quality Missy
and Plus-Size clothing for the sophisticated woman. We want women of all shapes
and sizes to feel exceptional in the clothes they wear. From knits, woven
shirts, skirts, jackets, sweaters, to outerwear, Keren Hart is designed
with the modern woman in mind. Keren Hart

is always comfortable and perfect for any occasion. From relaxing, to work, to
a night out on the town, she’ll look her best and feel her best in Keren
Hart. 

The Keren Hart Brand also comes with a commitment to value above and beyond
exceptional quality and a sterling reputation. Having served the clothing
industry for decades, Keren Hart customers are treated like family, and we
enthusiastically believe that stylish clothing should be within reach for
all. We believe that fashion is a means of self-expression, and our goal
is to empower women to feel confident and beautiful in what they wear.

Our professionals seek out the best materials at the best prices for Keren
Hart Brand and pass this along to clients all over North America.

 

The Keren Hart look will have heads turning. The Keren
Hart value will earn shoppers for life.